EXPORTNY Program 2018

 A world of opportunity is out there - if you know how and where to fulfill your company's potential for success on an international scale. But, how can you get there from here? As a small or mid-sized business, your resources don't exactly span the globe. Yet, if you had access to the International Marketing expertise and training you need, your company could become a successful and profitable competitor in the global marketplace. A powerful resource exists to help your company fulfil its potential.

The Program: A Four-Month Launch into the Global Marketplace

Next Program Starts September 2018 at the Whitman School of Management, Syracuse University, Syracuse NY.

Eight x one day sessions:  

Limited places are now available.

Please contact us at info@cnyiba.net for more information.

ExportNY, a four month international business development program, is presented by Syracuse University and the Central New York Technology Development Organization (TDO) in collaboration with the CNYIBA.

ExportNY is designed for executives responsible for their company's international marketing, finance & operations. It helps participants determine which international markets are attractive, prioritize efforts, develop strategies to penetrate each market and tackle the legal, cultural, logistical and regulatory issues of doing business abroad.

The program takes a strategic approach to developing a global business plan and gives companies a jump start by providing classroom training, market research, tools and resources in a stimulating, interactive and supportive environment. ExportNY provides Syracuse University interns at no additional cost to help with research and implementation efforts under the guidance of the participant and program staff.

Participants spend two days per month in program sessions. Between sessions they work on developing and executing their plan. By the end of this fast paced program, businesses are on their way to expanding their markets.


ExportNY program staff and guest speakers from industry cover the key elements of exporting:

Typical syllabus: (Subject to change)

Company Readiness to Go Global
Global Business Environment
U.S. Dept. of Commerce – Commercial Service
International Business Planning: The Foreign Market Business Plan
Harmonized Codes System
Foreign Market Entry Strategies Direct & Indirect
Export Regulations & Barrier Issues
Export Compliance
International Business Law Overview
Cross-Cultural Business Practices: Do’s & Don’ts
International Business Communications
Language & Cultural Translation
Foreign Business Ethics / Issues
International Business Risk Management / Insurance
International Product Marketing
Finding & Evaluating Potential Partners
Product Design, Adaptation, & Certification
International Marketing Communications
International Website & Search Engine Optimization
Preliminary Target Market Research
Trade Finance & International Banking
Foreign Exchange Risk Management
US Export-Import Bank Programs
Domestic International Sales Companies (DISC’s)
International Supply Chain Management
Export Logistics
INCOTERMS & Customs Brokerage
International Product Support & Reverse Logistics
HR Planning Considerations
Business Plan Implementation
Foreign Market Business Plan Draft 

Cost of the program:

$4,495 (you can include up to three staff for this price).

$3,995 Special offer for CNYIBA Members with $500 discount

Participants may also eligible for a grant from the Workforce Development Institute (WDI) covering a portion of the program fee. 

Applicants must contact WDI and submit an application one month in advance of the program starting.

For more information or to sign up please contact:

Sue Wisniewski at CNYTDO Tel:315-425-5144   E-Mail:  swisniewski@tdo.org 

or Steven King at CNYIBA Tel: 315-470-1800 E-mail:  sking@cnyiba.net

CALL NOW !!! Space is limited to just  6 to 8 companies only

ExportNY Kindly sponsored by:

Regional Companies who have recently attended ExportNY include:

ACUMEN SRC Logo Auburn Leathercrafters Cayuga Milk Ingredients The Fountainhead Group logo2
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Glottal Enterprises3

GRAND SLAM SAFETY 2 Black red logo white background WITH web address print use3 Healthway
HiLite Logo VECTOR CS5 Hollowick Logo2 Inficon Logo4 Mercers dark silver registered mark Logo4

MorseLogo drums+tagline4


Rapid Cure Technologies3

spincar logo 3

Sunoco3 UNIMAR2